Connect for Ecommerce Service     |     Connect for Listing Service     |     Connect for Account Management Service     |    




Amazon Advertising PPC Management Service Agency

Amazon Advertising is a platform that enables advertisers to promote their products and services on Amazon.com, as well as on other websites and mobile applications that are part of the Amazon Advertising network.

Advertisers can use Amazon Marketing Advertising to create and manage various types of ad campaigns, such as sponsored products, sponsored brands, sponsored display, and video ads. These ads can appear on Amazon search results in pages, product detail pages, and in other locations across the Amazon ecosystem.

Amazon Advertising uses a cost-per-click (CPC) model, meaning advertisers only pay when someone clicks on their ad. Advertisers can target specific audiences based on demographics, interests, and behaviors, and they can set their own budget and bidding strategies.

By using Amazon Advertising service, businesses can boost sales and their brand awareness, drive traffic to their products and website, and ultimately increase sales on the Amazon platform. Amazon Advertising provides valuable data and insights that can help advertisers optimize their campaigns and improve their return on investment.

Product listing optimization is a critical component of any successful Amazon advertising strategy. By ensuring that your product listings are optimized for search and provide a positive user experience for shoppers, you can increase your visibility, conversions, ad relevance, and potentially reduce your advertising costs by taking product listing optimization service

What is Amazon PPC Management Service Agency


Amazon PPC (Pay-Per-Click) management is the process of creating and optimizing Amazon advertising campaigns to drive sales and maximize return on investment (ROI). PPC management involves setting up and managing campaigns, choosing the right targeting options, optimizing bids and budgets, and monitoring and analyzing campaign performance.

Here are some key components of Amazon PPC management:

Keyword research: Finding the right keywords is critical to the success of your Amazon advertising campaigns. PPC managers use a variety of tools and techniques to identify high-performing keywords that are relevant to your products and target audience.

Campaign setup: PPC managers set up campaigns on Amazon's advertising platform, including creating ad groups, setting budgets and bids, and selecting targeting options such as keywords, product categories, and audiences.

Ad creation: PPC managers create ad copy and creative that is engaging, informative, and compelling to potential customers. This may include creating images, videos, and other types of media.

Bid optimization: Managing bids is a critical component of PPC management. PPC managers monitor and adjust bids to ensure that your ads are showing in the right places and to the right audience while maximizing your return on investment.

Performance monitoring and analysis: PPC managers continually monitor the performance of your campaigns and analyze data to identify areas for improvement. They use this information to optimize campaigns, refine targeting options, and improve ad copy and creative.

In summary, Amazon PPC management is a crucial aspect of advertising on Amazon. By working with experienced PPC managers, businesses can create effective campaigns that drive sales and maximize ROI, while freeing up time to focus on other areas of their business.

Types of Amazon Sponsored Product Ads


Amazon offers several types of ads that sellers and vendors can use to promote their products and services on the platform. Here are some of the most common types of Amazon Ads:

Sponsored Products: Sponsored Products are keyword-targeted ads that appear within Amazon search results and product detail pages. These ads feature individual products and are identified as "Sponsored" in the search results. When a shopper clicks on a Sponsored Product ad, they are taken directly to the product detail page.

Sponsored Brands: Sponsored Brands (formerly known as Headline Search Ads) are ads that feature your brand logo, a custom headline, and multiple products. These ads appear at the top of search results pages, and when a shopper clicks on the ad, they are taken to a landing page featuring the products you're promoting.

Sponsored Display Ads: Sponsored Display Ads are product or interest-targeted ads that appear on Amazon and other third-party websites. These ads can feature products, deals, or new releases, and can help you retarget shoppers who have already viewed your products on Amazon.

Video Ads: Video Ads are short, engaging video ads that appear in a variety of places on Amazon, including product detail pages, search results pages, and Amazon-owned sites and apps. Video Ads can help you showcase your products and tell your brand story in a more interactive and engaging way.

Stores: Amazon Stores are customizable, multipage microsites that allow you to showcase your brand and products to shoppers. You can create a custom URL for your store and use it as a destination for your ads, or you can promote your store through other advertising channels.

Overall, Amazon offers a variety of ad types to help you promote your products and services and reach your ideal audience on the platform. By using a combination of these ad types, you can create a comprehensive advertising strategy that helps you achieve your marketing goals.

Benefits of Amazon Advertising


There are several benefits to using Amazon Advertising service to promote your products or services on the Amazon platform. Here are some of the key benefits:

Increased visibility: By using Amazon Advertising, you can increase the visibility of your products on the Amazon platform. Your ads can appear on the search results pages, product detail pages, and other locations where shoppers are browsing for products.

Targeted advertising: Amazon Advertising offers advanced targeting options that allow you to reach your ideal audience. You can target shoppers based on demographics, interests, and behaviors, and you can even target shoppers who have already viewed or purchased your products.

Cost-effective: Amazon Advertising operates on a cost-per-click (CPC) model, which means you only pay when someone clicks on your ad. This makes it a cost-effective advertising solution, as you're only paying for actual clicks from interested shoppers.

Real-time reporting and insights: Amazon Advertising provides real-time reporting and insights into the performance of your campaigns. You can track metrics like clicks, impressions, and conversions, and use this data to optimize your campaigns and improve your ROI.

Improved brand awareness: By advertising on Amazon, you can improve your brand awareness and visibility. This can lead to increased customer trust and loyalty, which can translate into higher sales and revenue over time.

Cross-selling and upselling: Amazon Advertising allows you to promote related products to shoppers who are already browsing or purchasing similar items. This can help you cross-sell and upsell your products to increase the average order value.

Overall, Amazon Advertising is a powerful tool for businesses looking to increase their visibility and sales on the Amazon platform. With advanced targeting options, real-time reporting, and cost-effective pricing, Amazon Advertising can help you reach your ideal audience and achieve your marketing goals.

Why Hire Professionals for Amazon Sponsored Ads


While it's possible for businesses to create and manage Amazon advertising campaigns on their own, there are several benefits to hiring professionals to handle your Amazon advertising. Here are some reasons why you might want to consider hiring professionals for Amazon ads:

Expertise and experience: Professionals who specialize in Amazon advertising have the knowledge and experience to create effective campaigns that meet your specific goals. They know how to use advanced targeting options, optimize bids, and create compelling ad copy and creative.

Time-saving: Managing Amazon advertising campaigns can be time-consuming, especially if you have a large inventory of products to promote. By hiring professionals to handle your campaigns, you can free up your time and focus on other aspects of your business.

Maximized ROI: Professionals can help you get the most out of your advertising budget by optimizing your campaigns to maximize ROI. They can help you identify high-performing keywords and targeting options, and adjust your bids and budgets to get the best results.

Avoid costly mistakes: If you're new to Amazon advertising, it's easy to make mistakes that can cost you money and hurt your results. Professionals can help you avoid these costly mistakes by using best practices and their experience to guide your campaigns.

Continuous monitoring and optimization: Amazon advertising is a dynamic and constantly evolving platform, and professionals can stay on top of changes and updates to ensure your campaigns stay relevant and effective.

Overall, hiring professionals for Amazon advertising can help you achieve better results, save time and money, and stay ahead of the competition. Whether you're just getting started with Amazon advertising or looking to improve your existing campaigns, professionals can provide the expertise and support you need to succeed.

It's possible to manage an Amazon seller account on your own, hiring professionals can provide significant benefits in terms of expertise, time savings, sales growth, customer satisfaction, and scalability. If you're looking to maximize your success on Amazon, it's worth considering hiring professionals to manage your seller account.


Leave the comment as per your experience

Call Us Whatsapp


F.A.Q

Frequently Asked Questions - Amazon

  • Provided you have furnished all details and documents required by Amazon, you could get your Amazon seller account approval in just a couple of days.

  • No. Amazon does not charge any fees for registration. It is free.

  • It is advisable and recommended that you obtain a business identity, create a business bank current account and have registration (GST, PAN) in your business name.

  • Yes, you can contact Digicommerce to handle it for you.

  • Amazon is an online marketplace which means sellers can register on the platform and gain immediate exposure to millions of buyers across the country. You register as a seller on Amazon, list your products and visitors to Amazon see your listing and buy. They make payment to Amazon and Amazon remits

  • Amazon is the biggest online marketplace in India and it is also the biggest in the world. You can register as seller on Amazon India and then go on to sell on its global platform. You get immediate access to millions of buyers from all over the country and do not have to worry about sales. Register

  • Yes. If you are accepted into FBA program you need to furnish details to sales tax authorities to register their fulfillment center as additional place of business. This is compulsory if you are selling products on which GST is applicable.

  • Sellers must provide any information Amazon requests in their recommended format at any time. It must include product category and sub-category; item details package dimensions, weight and bar code as well as condition of item.

  • According to Amazon policy you cannot list products in multiple categories. However, Amazon may post products in multiple categories if it deems it fit to do so.

  • Amazon has distinct product categories. You can register on Amazon and sell in 20 categories without getting prior permission from Amazon. Certain products require Amazon’s approval. Amazon has a page on seller central showing restricted products. These include counterfeit and contraband items, gi

  • Amazon offers fraud protection to its sellers. It investigates cases where buyers have wrongfully returned a product as defective or otherwise raise a claim on false grounds.

  • The A to Z guarantee is for buyers on Amazon. It covers timely delivery, genuineness of item and its condition. If buyer does not receive a product three days after the delivery date then he is eligible for refund. If a product differs from the one listed and ordered he is eligible for return and re

  • Open website sellercentral.amazon.in and you will see onscreen instructions and steps to follow in order to register as a seller on Amazon and open your account. You need to furnish name and email address as the primary step to start the process.

  • There are plenty of sites on the internet that offer free and full guidance on learning about how selling on Amazon works. You can also navigate to sellercentral.amazon or services.amazon.in to know more.

  • You must first register as a seller on Amazon.in. If you wish to sell in US, Canadian and Mexican marketplaces you have to join the Amazon Global Selling Program.

  • Registration and listing on Amazon are free. However, when you sell a product Amazon will deduct its charges such as packing, courier charges and its service fee that varies across categories.

  • Individual plan does not involve any monthly fees. You pay only when you sell an item on Amazon. If you upgrade to professional plan then you pay a non-refundable monthly fee to Amazon. However, you do not have to pay a per item fee to Amazon when you sell a products. Amazon will charge other fees a

  • The monthly subscription fee becomes applicable when you upgrade to the professional plan and complete the registration process. If you exceed the limit of 40 items per month Amazon may automatically upgrade you to the professional plan and start charging monthly subscription fee.

  • Navigate to your account on sellercentral.amazon.in and you will be able to view your dashboard. It lets you manage orders, view history, refunds and all pertinent matters.

  • Log into your seller account on Amazon.in. A dashboard page opens up. Click on inventory tab and then click on add a product. First find out if the product already exists by using Find in the search box. If the product does not exist you can add a product to the inventory and it will show on Amazon

  • Log into your account and you can view alerts that show you have a sale to execute. You may receive email and other communication such as SMS from Amazon alerting you to a sale so you can pack and ship in time.

  • The minimum shipping cost is Rs. 30 per item. Shipping cost varies according to size/volume of the item and the distance as well as category of the product. Services.amazon.in has an online calculator to let you know how much it will cost to ship and a pricing calculator. The minimum chargeable weig

  • When a buyer visits Amazon and picks a product to buy the page shows buttons such as Add to Cart and Buy Now in a box on the right hand side. Below the Buy Now button one can also see details of prices of the same product offered by other sellers on Amazon.

  • If you register as a professional seller on Amazon you have the manage gift option. You can offer gift wrapping and gift messaging to your buyers. You can ship to the address designated by buyer and you will not need to include packing slip that shows price of product.

  • It is possible to suspend your account temporarily. You can also close your professional selling account on a permanent basis. You can downgrade professional account to individual selling plan. If you choose to close a professional account permanently then all your accounts will be shut down and you

  • Navigate to Amazon contact us page and click on close your account and then submit the request. You will get email confirmation of your account being closed or reasons why it cannot be closed.

  • In the normal course of business sellers on Amazon are responsible for packing and handing over the package to courier for shipment to buyer. In the FBA program, sellers ship in bulk to Amazon. You first pack each product individually and then put them together in a bulk carton to send to their fulf

  • Buyers prefer FBA label products. It assures faster delivery and buyers place more trust. It is also backed by Amazon guarantee program. Due to this your sales increase. You save costs of warehousing and costs of personnel needed to pack products.

  • Amazon has fulfillment centers located in Maharashtra, New Delhi, Haryana, Karnataka, Gujarat, Tamil Nadu, Punjab, Telengana, West Bengal and Rajasthan. You can pick one closest to you.

  • No. Amazon India does not deliver outside India.

  • You register for the FBA program. You pack individual products in a bulk carton and ship to Amazon designated warehouses. You receive an order but Amazon takes care of shipment direct from its warehouse to the buyer, packing each product individually.

  • No. Amazon India does not deliver outside India.

  • You can sell products in categories such as Beauty, Books, Baby care, consumer electronics, digital accessories, home products, jewellery, kitchen, mobile phones, luggage, movies, personal care appliances, tablets, personal computers, toys, video games and watches.

  • You can list just one item if you wish. There is no upper limit to number of items you can list.

  • Navigate to Amazon.tfaforms.net site and click on contact us link in order to participate in FBA program. Amazon will review the information you submit and then contact you to take the process further. You will then need to register their fulfillment center as an additional place of business with GS

  • If you join Amazon FBA program you can only sell through Amazon. You cannot use their FBA for orders you receive directly through your website.

  • Amazon uses its own brand packaging material and boxes. The invoice and packing slip, however, show your name as seller of the product.

  • Amazon has fulfillment centers located in Maharashtra, New Delhi, Haryana, Karnataka, Gujarat, Tamil Nadu, Punjab, Telengana, West Bengal and Rajasthan. You can pick one closest to you.

  • Amazon FBA charge cover storage cost for storing products in fulfillment center, cost of the increased exposure you get on Amazon.in, cost of picking and packing of products, shipping costs and customer service and returns costs. This is in addition to usual Amazon fees.

  • FBA fees are deducted from gross payment received towards sale of a product and net amount is credited to seller’s account.

  • Minimum chargeable weight is 500 grams and Amazon uses exact weight for shipping cost calculation. If your product weighs 800 grams then it will charge cost of 500 grams i.e. Rs 65 and then proportionate amount for 300 grams.

  • Log into your seller account if you wish to manage inventory in fulfillment centers. If you wish to increase number of items in fulfillment centre you will have to inform Amazon and follow instructions.

  • Amazon has designated couriers who will pack products at you store and then deliver to fulfillment centers.

  • Amazon maintains secure fulfillment centers with automated pick, pack and ship process. There is security staff, high value cage storage and computer networked tracking facility. In the normal course of business sellers on Amazon are responsible for packing and handing over the package to courier fo

  • You can use various paths to upload your FBA listing. Navigate to your account in seller central and use the add product link to add each product individually. You can also use the Flat File Feeds in their web tool in which you list products in Excel spreadsheet. This is better for higher number of

  • Sellers must provide any information Amazon requests in their recommended format at any time. It must include product category and sub-category; item details package dimensions, weight and bar code as well as condition of item.

  • Amazon maintains secure fulfillment centers with automated pick, pack and ship process. There is security staff, high value cage storage and computer networked tracking facility. Navigate to Amazon.tfaforms.net site and click on contact us link in order to participate in FBA program. Amazon will rev

  • FBA sellers must print labels for each item from their seller account. This is necessary so that FBA centre staff can pick the right product when an order is received. The right label also helps in tracking the items in the fulfillment centers. If an item is not properly labeled it can be returned t

  • The label carries details of product identifier as defined by Amazon Fulfillment Services. It includes barcode, item description and item condition.

  • Seller must label all items he plans to sell through FBA.

  • Log into your seller account and use information provided by Amazon to print labels that include product description and bar code.

  • Log into your seller account. Register product type and number of items you want to send to fulfillment center. Create a shipment in your account and ship the box and then mark the shipment as shipped.

  • Yes, you can arrange for direct delivery of products from overseas suppliers to Amazon fulfillment centers but it is your responsibility to manage customs clearance. However, Amazon will not go on record as imported or ultimate consignee of imported products and will not arrange logistics or take ca

  • FBA sellers are required to package and label each item and then pack them all in one box. This box must then be shipped to Amazon fulfillment centre. Each package must carry shipping labels that can be printed from the seller account. You can send the list of products and quantities of each item yo

  • FBA sellers are required to pack each item ready for shipment with bubble wrap and outer box and then put these individual items in a strong box to be shipped to FBA centers of Amazon.

  • Amazon FBA charge cover storage cost for storing products in fulfillment center, cost of the increased exposure you get on Amazon.in, cost of picking and packing of products, shipping costs and customer service and returns costs. This is in addition to usual Amazon fees.

  • FBA sellers are required to package and label each item and then pack them all in one box. This box must then be shipped to Amazon fulfillment centre. Each package must carry shipping labels that can be printed from the seller account. You can send the list of products and quantities of each item yo

  • FBA sellers are required to pack each item ready for shipment with bubble wrap and outer box and then put these individual items in a strong box to be shipped to FBA centers of Amazon.

  • Yes, you can arrange for direct delivery of products from overseas suppliers to Amazon fulfillment centers but it is your responsibility to manage customs clearance. However, Amazon will not go on record as imported or ultimate consignee of imported products and will not arrange logistics or take ca

  • If units in fulfillment centers are lost or damaged due to Amazon faults then they will reimburse you according to the business solutions agreement.

  • FBA sellers are required to package and label each item and then pack them all in one box. This box must then be shipped to Amazon fulfillment centre. Each package must carry shipping labels that can be printed from the seller account. You can send the list of products and quantities of each item yo

  • FBA sellers are required to pack each item ready for shipment with bubble wrap and outer box and then put these individual items in a strong box to be shipped to FBA centers of Amazon.

  • The world becomes your market when you open an eBay store. Ebay also provides full support with tools to manage their storefront. You pay a nominal amount but returns are quite high. You do not need to put in much efforts to sell since millions of people search ebay for products and buy right here.

Call Us Whatsapp

Call Us Whatsapp


Premium Consulting Partner



Start Selling Today

Put your products in front of the millions of customers that search Ecommerce/Digital Market every day.

Start Selling Whatsapp

Amazon Blogs


Call Us Whatsapp


contact form
Go to top